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Considerations and resources for a “light-lift” strategy to build awareness and momentum for pro-soil policies and programs.
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A “Soil Health Day” or “Week” is a symbolic designation (often passed by your state legislature, proclaimed by a governor, or declared locally) to raise awareness of soil health as a public good. It’s a powerful, low-bar way to:
Strategic Value: Low lift, high visibility.
| Benefit | Description |
|---|---|
| 🔓 Easy Entry | Easier to pass than new policy - a great “first ask.” |
| 📣 Public Awareness | Opens space for education, events, and storytelling. |
| 🧑🌾 Farmer Recognition | Symbolically honors producers practicing soil stewardship. |
| 🤝 Relationship-Building | Builds good will with legislators and agency allies, identifies potential legislative champions and coalition partners for future policy efforts. |
| 🔨 Policy Foundation | Creates momentum and credibility for future action. |
Pick a Date
Decide Your Approach
Use Model Language
Find a Sponsor (for proclamations/resolutions)
Host or Support Public Events and/or Social Media outreach campaigns
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The 2026 NACD Stewardship Week theme, Soil. Where It All Begins, celebrates the incredible power of soil to support life in all its forms. Soil is not just the ground we walk on. It is the starting point for healthy food, clean water, thriving habitats, and resilient communities. From backyard gardens to forests and city parks, everything begins with what is beneath our feet.
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